Category: Shoes & Apparel - Company: Prince Tennis |
New T10 from Prince Promises Peak Performance
Shoe Offers Maximum Comfort, Support & Agility
FOR IMMEDIATE RELEASE
Contact: Zach Perles
One Advantage Court
Bordentown, 609-291-5932 zperles@princesports.com
02/17/05 - Bordentown, N.J.— Prince Sports, an industry leader in technology and innovation, introduces its latest, most aggressive tennis shoe – the T10. With its bold new light grey coloration, it is as aggressive in appearance as performance. T10 gives players the edge for competitive play while providing durability and traction on a variety of surfaces. The T10 will be available at retailers in February.
The T10 performance shoe is part of Prince’s Agility Series designed to provide a tailored, comfortable fit by hugging your foot from heel to toe, supplying the ultimate in support and stability for the most demanding players. The T10 was constructed for players who desire responsive cushioning and a snug, streamlined fit.
The T10 is the perfect shoe for players looking for optimal speed and agility on the court.
“The T10 provides unsurpassed support and comfort for serious players who are looking for fast moving responsive footwear on a number of different playing surfaces,” said James Lin, Product Development Manager of Prince. “This shoe gives them better stability and gripping traction for quick starts and stops during matches.”
The T10 shoe will be featured on Competitive Edge, a series running on ESPN2, Fox Sports Net and The Tennis Channel. In addition, in-store POP and regional advertising will be a part of the launch campaign.
The T10 Construction
The T10 is crafted with the latest in footwear engineering to provide enhanced support and comfort. The adjustable 4Foot Wrap provides a glove like fit specifically designed to lock the foot in place and prevent it from sliding forward on quick stops. The T10 has a molded EVA midsole with forefoot and heel inserts for superior shock dispersion and impact absorption. The PU forefoot insert disperses shock under the ball of the foot and the ShockEraserTM absorbs heel impact. Optimum lateral and medial stability is provided with the use of the wYishbone TPU molded shank. The upper of the T10 is constructed with a lightweight, durable synthetic leather and air mesh upper creating a ventilation system to keep feet cool and comfortable. The molded polyurethane sockliner provides long-lasting cushioning and support for maximum comfort during play. This shoe is available in men’s and women’s sizes and in three fashionable colors. The men’s grey and black shoe is available with either red or green accents, and the women’s grey shoe is available with periwinkle accents.
About Prince Sports
The established industry leader in the development and manufacturing of performance tennis equipment, Prince Sports, Inc., is based in New Jersey. Prince revolutionized the game of tennis with its introduction of the “Oversize” and “Longbody” ® racquet technology, and, in 2005, introduces O3 Engineering, a breakthrough in tennis technology that increases the sweet spot by 54% enabling players to hit their best shots more often. Today, Prince Sports has operations on three continents and distribution in over 100 countries. For more information, please visit www.princetennis.com.
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