Wilson's W Line for Women Hits Stores
W6 Named “Editor’s Choice” by Tennis MagazineFOR IMMEDIATE RELEASE
Contact: Melanie McGeough
8700 W. Bryn Mawr
Chicago,
773-714-6703
MMcGeough@wilson.com
11/14/05 - Chicago--The W line, the first-ever comprehensive line of high performance tennis rackets engineered specifically for women, hit sporting goods stores and tennis specialty retailers nationwide this month. Designed by Wilson Racquet Sports, the No. 1 brand in tennis, the W6 (Wild Crimson and Blue Steel) was also recently awarded “Editor’s Choice” in the current issue of Tennis Magazine.
The W line combines Wilson’s industry-leading nCode technology with a new racket construction and distinct cosmetics in a series of nine rackets. W rackets are engineered to enhance a woman’s game with a unique racket construction for increased power, strength and control and added comfort features.
W rackets are designed with a new, fluid, oval head shape with longer main strings for a larger sweet spot and a new throat design offering greater strength and stability. Other features include iso-zorb grommets for reduced shock, softer grip and a contoured butt cap, all which offer greater hand comfort.
The W line features Wilson’s exclusive nCode technology, which uses nano-sized silicon dioxide crystals to permeate the voids between carbon fibers in the frame resulting in added stability, strength and power. The W line is categorized into three headsizes – W2 (117”), W4 (107”) and W6 (97”)– to accommodate players based on their performance expectations. Each headsize offers a choice of rackets with distinct cosmetics that include vibrant colors and patterns.
The November/December 2005 issue of Tennis Magazine named the W6 “Editor’s Choice” for its playability, calling it a “superb blend of power and control.” The W4 frames were also reviewed with the play-testers agreeing that “the comfort is phenomenal.”
The W line also features accompanying accessories that correspond to the racket design including shoulder bags, visors, caps and trucker hats. In association with Wilson’s Hope line, for every purchase from the W line Wilson makes a donation to the Breast Cancer Research Foundation.
To find out where W line is available nationwide, call Wilson Racquet Sports’ customer service line 1-800-272-6060. Price ranges from $199.99 to $269.99 (MSRP). For more info, www.wilsontennis.com.
Wilson Racquet Sports is a division of Chicago-based Wilson Sporting Goods, one of the world's leading manufacturers of sports equipment and owned by Amer Sports. Wilson designs, manufactures and distributes sporting goods throughout the world and focuses on making technologically advanced products which help all athletes play better. Wilson's core sport categories include: Football, Basketball, Baseball, Volleyball, Soccer, Youth Sports, Uniforms/Apparel, Golf, Footwear and Racquet Sports (Tennis, Racquetball, Squash, Badminton and Platform Tennis). For more information on Wilson, visit www.wilson.com.
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Links:
www.wilsontennis.com
