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Category: Racquets & Strings

02/04/08 - Wilson Continues to Grow Market Share in 2007 - Finishing Again as the Clear #1 Racket Brand Read more >>

02/01/08 - Prince O3 Racquets Capture Four of the Top Ten Best Selling Spots in Tennis Read more >>

02/01/08 - Top U.S. Juniors Reo Asami and Joseph Di Giulio Switch to Prince O3 Speedport Black Racquet Read more >>

Company: Wilson Sporting Goods

02/04/08 - Wilson Continues to Grow Market Share in 2007 - Finishing Again as the Clear #1 Racket Brand Read more >>

01/27/08 - Novak Djokovic and His New Wilson [K]Blade Tour Win Their First Grand Slam Title Read more >>

01/15/08 - Top Players Switch to New Wilson [K]Factor Rackets at Australian Open Read more >>
Category: Racquets & Strings - Company: Wilson Sporting Goods
Wilson Continues to Grow Market Share in 2007 - Finishing Again as the Clear #1 Racket Brand

FOR IMMEDIATE RELEASE
Contact: Cory Springer
8750 W. Bryn Mawr
Chicago,
773-714-6703
cory.springer@wilson.com

02/04/08 - Chicago--Wilson continued to be the #1 racket brand choice in 2007, according to the year end 2007 SMS/TIA survey just released. Based on the strength of the new [K]Factor line of rackets, Wilson’s performance racket market share continued to move up in 2007 (vs 2006) to further Wilson's position as the clear #1 racket brand.

Wilson had 5 of the Top 10 “Hot New Rackets” in 2007 with the [K]Six.One 95, [K]Six.One Tour, and [K]Six.One Team rackets earning the #1, #2, and #3 sellers overall on the “Hot New Rackets” survey - which measures the best-selling new rackets that have been launched in the past 12 months. Wilson also had an amazing 8 of the Top 20 best-selling rackets for all of 2007 - regardless of when they were launched.

Wilson’s ongoing success in 2007 is already showing momentum in 2008 with their new [K]Blade family of rackets that has begun shipping and used by Novak Djokovic to win the 2008 Australian Open – his first Grand Slam title. Other noteable players that have switched to new [K]Blade models include Australian Open Finalist Jo-Wilfried Tsonga as well as superstars Venus & Serena Williams.

In addition to the many top players upgrading to new [K]Blade models, both world #1 players, Roger Federer & Justine Henin are also playing [K]Factor for 2008.

The market share data above is based on the 2007 Sports Marketing Surveys / TIA tennis specialty retail audit report.