45 Pounds Shed In 90 Minutes

Massive Cardio Tennis Program in Chicago has New Players Working Out and Having Fun

FOR IMMEDIATE RELEASE
Contact: Amanda Becker
PO Box 7845
Hilton Head Island,
843-686-3036
Amanda@TennisIndustry.org

06/20/08 - After an hour and a half of striking forehands and backhands on the run, jumping to hit overheads, hopping over cones and shuffling through ladders, the 176 participants at Chicago’s Midtown Tennis Club Cardio Tennis extravaganza burned an average of 900 calories each. For the group, it was the equivalent of shedding about 45 pounds.
The fun but intense Cardio Tennis workout took place on 18 of Midtown’s courts. “All of the courts were in unison, doing the exact same drills at the same time,” says Butch Staples, head tennis professional at Midtown Tennis Club. “It looked very synchronized and orchestrated and that adds to the impact. It made people feel like they were part of a big happening.”
Midtown Tennis Club is no stranger to Cardio Tennis. Midtown was one of the first facilities in the U.S. to offer the program when it was created by the Tennis Industry Association (TIA) in 2004.
“When we started the program we offered a month of free Cardio Tennis to get people hooked. We held classes nine times a week,” said Staples. “Now we charge $16 a class and offer 20 classes a week. About 200 people participate in Cardio Tennis every week.”
Midtown hosts several Cardio Tennis extravaganzas throughout the year. For beginning players, there are two major Cardio outings, in May and June, which are part of Midtown’s “Tennis In No Time” program. The club also has extravaganzas in conjunction with all four Grand Slams. Members of the club pay $18 to participate in a 90-minute Cardio Tennis workout, followed by a free meal and viewing of the Grand Slam final.
Cardio Tennis is a new, fun group activity featuring drills to give players of all abilities an ultimate, high energy workout. Taught by a teaching professional, Cardio Tennis includes a warm-up, cardio workout, and cool down phases. If you are looking for a great new way to get in shape and to burn calories, you must try Cardio Tennis.
The TIA is a non-profit trade organization whose mission is to support the game of tennis by developing and implementing programs and campaigns to increase participants, educate the public, and support the business of tennis. The TIA is the information source and clearing house for positive tennis news that is supplied to TIA members, tennis publications and to the mainstream media in cooperation with the United States Tennis Association (USTA). Core TIA initiatives include TIA/USTA Tennis Health Index – tennis participation measure, Consumer and Trade Research, Tennis Welcome Centers, Cardio Tennis, Growing Tennis Programs, 50-50 Co-op Program, Quickstart Tennis and TennisConnect.org. For more information, please visit TennisIndustry.org or GrowingTennis.com.

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Tennis Industry Association
117 Executive Center
Hilton Head Island, SC 29928
Phone: (843) 686-3036
Fax: (843) 686-3078
www.tennisindustry.org

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